Awesome Walls

Launching a new phase for the climbing community with a bang

The Brief

Re-imagine the Awesome Walls brand and launch an overhauled marketing strategy to welcome new climbers into the Awesome Walls community, increase memberships, and continue to grow brand advocacy amongst both climbers and teams.

Deliverables

Discovery & Analysis

Brand & Marketing Strategy

Branding

Website Design & Build

Signage Design

Video Production

Photography

Collateral Design

Uniform & Merchandise Design

Social Media & PPC Campaign Management

Blogging for SEO

The Outcome

Rapid and effortless integration of the new Awesome Walls brand into the marketing for all six walls. Excitement and buy-in from internal team members and a new marketing strategy set to launch with a big bang.